1000+ UK Guest Post Sites for 2027: The Niche-by-Niche List

Most guest posting lists are sorted the same way: alphabetically, or by a single authority score, with no regard for what the site is actually about. That's a problem if you're pitching content, because a strong metric means nothing if the publisher's audience has zero overlap with your topic. This list takes a different approach — organized by niche first, metrics second — covering 30 UK websites (a working sample of a much larger 1,000+ site network) across sports, finance, motoring, and entertainment.

A quick note on Authority Score (AS)

You'll see a metric called Authority Score (AS) in the table below alongside DA and DR. AS is Semrush's version of a domain strength score, calculated from backlink profile, organic traffic, and a handful of other on-site signals — distinct from Moz's DA and Ahrefs' DR, even though all three aim to answer a similar question.

Seeing three different scores for the same site isn't a red flag — it's expected. Each tool crawls a different slice of the web and weighs signals differently. Treat AS, DA and DR as three independent opinions rather than three measurements of the exact same thing, and look for sites that score reasonably well across more than one.

What the niche breakdown actually shows

Out of this 30-site sample, football and sports media accounted for well over half the list — a pattern that holds across the wider UK guest posting landscape. The UK's football media ecosystem is unusually deep: club-specific fan sites, league trackers, and general sports outlets all regularly accept outside contributors, which makes sport one of the most accessible niches for UK guest posting if your content has any reasonable angle into it.

Finance is the second-largest category here, reflecting London's role as a financial hub — these sites tend to carry higher AS and DR scores on average than the sports cluster, but are correspondingly more selective about contributor pitches.

30 UK guest posting sites, sorted by niche

AS = Authority Score (Semrush), DR = Domain Rating (Ahrefs), DA = Domain Authority (Moz). Traffic is estimated monthly visits at time of research — always reconfirm current figures and submission policy before pitching.

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Pitching by niche: what changes between categories

• Football & sports media — high volume of accessible sites, but expect stricter rules about promotional language. Match content, betting, and transfer analysis tend to perform best.
• Finance — smaller pool, higher average authority, and the most selective editorial standards on this list. Data-backed, well-sourced pitches do noticeably better here.
• Motoring & enthusiast niches — smaller in number but often highly engaged audiences; a genuinely useful, specific angle beats a broad overview.
• Entertainment & general interest — more flexible on topic, but competition for placement is higher since almost any pitch technically qualifies.

.co.uk and .uk domains for geo-targeted backlinks

Most sites on this list use a .co.uk or .uk extension, which matters if your goal is specifically geo-targeted UK backlinks rather than just general authority. These domain extensions require a UK-based registration, which is one reason search engines and readers alike treat them as genuinely local — distinct from a generic .com site that happens to mention the UK.

Skip the manual pitching process

Sourcing, verifying and pitching a list like this one takes real effort — particularly in a niche like finance, where response rates are lower and standards are stricter. Global Backlink Agency's marketplace includes over a thousand verified UK websites with DA, DR, traffic and pricing already confirmed, so you can order directly instead of waiting on a reply.

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